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LOCAL SEARCH ENGINE OPTIMIZATION SEO SERVICES

The Impact of Local SEO for Your Business

What advertising and marketing strategies do you use for business? Search Engine Optimization (SEO) may come in mind, but only as a part of a general marketing strategy. For many brick and mortar businesses, SEO is just another strategy to boost their digital presence – only their digital presence. Local SEO, after all, yields low search volumes after all. There’s no use in ranking for low volume keywords after all, right? The impact of local SEO to businesses may surprise you – in a good way.


Local SEO Will Help You With...

Connect with Nearby Customers

Local SEO will let customers easily find you through organic search. “Near me” searches had increased in the past several years. People search for recommendations on where to eat or stay when traveling and for customer reviews on the new store in town.

Increase Foot Traffic

An optimized Google My Business profile helps boost your business’ foot traffic. Business profiles appear not only on Google search result pages (SERP) but also on Google Maps. This is where potential customers can find updated directions to your store, opening hours, contact information, photos of your products/premises, reviews from Google users, and more information about your business.

Boost Credibility & Loyalty

You can boost your business’ credibility and customer loyalty. Your business’ online presence matters. Your optimized Google My Business profile is one way to prove your business’ legitimacy but it doesn’t stop there. Reviews can both bolster and destroy your reputation but with the help of SEO, you can actually turn negative reviews into a positive boost for your business. Negative reviews are still reviews. The number of business reviews is social proof but most importantly, it is a ranking factor in Google’s localized search results.

Generate Promising Leads

You will get the most number of qualified traffic compared to any other marketing campaigns. A majority of those who search for your business using local keywords have buying intent. More often, the low search volumes of local keywords deter businesses. When you fail to optimize your website for local search you are essentially wasting a lot of time and money attracting an audience that will never buy from your business.

Grow Your Business with Us

The most important question is can you do local SEO on your own? You can of course try, but the results would never be the same. Agencies like Online Culture have the tools, infrastructure, and expertise to handle and manage local SEO campaigns.


You see, SEO isn’t superficial and it’s certainly not static. You’ll need the tools and the bandwidth to handle multi-location data management. Local keyword trends change seasonally so should your optimized website copies. An outsourced local SEO solution is vital, especially for businesses with multiple locations.

Local SEO Campaigns that Fit Your Needs

Every business has different needs. Usually, it’s either to increase online visibility, increase the business’s website traffic, send more foot traffic to the store, or a combination of all of these. Whatever it is that your business need, we have solutions for you. Each of our Local SEO Plans addresses the needs of businesses of different types and sizes. We will sit with you and discuss the extent of local exposure that you want, the number of locations you want to optimize, and of course, your budget.

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